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As It Readies for Boulder Debut, Sundance Institute Names Tracy Brady as Chief Marketing, Brand, and Communications Officer

Photo: Deadline

What happened

Veteran Entertainment and Brand Executive to Lead Global Communications Strategy as the Sundance Film Festival Begins Historic New Chapter in Boulder PARK CITY, Utah – October 20, 2026 – The Sundance Institute today announced the appointment of Tracy Brady as its new Chief Marketing, Brand and Communications Officer. Brady will lead the Institute’s comprehensive marketing and communications strategy and joins the ex…

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Timeline

  1. First appeared on IndieWireIndieWire
  2. Deadline started reportingDeadline
  3. The Hollywood Reporter started reportingThe Hollywood Reporter
  4. Variety started reportingVariety
  5. Sundance Institute published an announcementSundance Institute

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