Aston Martin puts back-end AI to work while keeping agents off its website
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What happened
Back-end AI gives manufacturers opportunities to improve operations, but choosing where to apply it requires attention to business value. For Aston Martin Lagonda Ltd., that means evaluating operational use cases while preserving its personalized customer experience. That decision is sharper for a carmaker selling handcrafted, highly personalized vehicles. Infor LLC is pushing industry-specific AI agents […] The pos…
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