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Merrell and Sundance Collab Announce Three-Year Global Storytelling Program and 2027 Sundance Film Festival Partnership

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The Partnership Will Support Filmmakers Worldwide Through Original Short Films Inspired by Merrell’s “It Starts Outside” Global Brand Platform ROCKFORD, Mich. (Oct. 1, 2026) – Merrell , the global leader in outdoor footwear, and Sundance Collab, the Sundance Institute’s digital learning platform for filmmakers worldwide, today announced a three-year global storytelling partnership, bringing Merrell’s global brand pl…

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