Russell Westbrook joins upstart basketball league Project B as co-founder and chief strategy officer
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What happened
Russell Westbrook is joining the upstart men's and women's basketball league Project B as a co-founder and its chief strategy officer. The two-time NBA scoring champion and 2017 MVP who announced his retirement last month holds an ownership stake in Project B and has joined its board of directors, giving Westbrook a prominent role in the league, which will launch in January 2027 and barnstorm through cities in Europ…
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