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Seth Green and Matt Senreich Turn Failed ‘Robot Chicken’ Sketch Into Hellbent Cocktails Brand

What happened

"Hellbent started as a joke but the more we thought about it, the more we realized there was a real opportunity," said Green of the line which launches with Spicy Rita, Dirty Shirley and Corpse Reviver.

Summary assembled by rule from the sources below

Timeline

  1. First appeared on The Hollywood ReporterThe Hollywood Reporter

Sources