Six takeaways from college basketball's NIL arms race: UNC is spending big, what is the 'Duke discount'
- NIL: 61 events in the last 90 days
- Previous: earlier the same day · Kentucky Wildcats among the nation’s top NIL spenders with the 2026-27 basketball roster
What happened
CBS Sports contacted more than 100 sources to dive deep into what NIL looks like in college basketball this season
Summary assembled by rule from the sources below