Virginia Tech increasing football and basketball ticket prices to fund ‘top-10 mentality’
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Three months into his tenure as Virginia Tech’s athletic director, Brian White has taken his boldest step toward generating additional revenue for the Hokies: a significant price increase for football and basketball season-ticket holders. “Our ambition is not simply to keep pace,” White wrote in a letter Monday to Tech fans. “We are benchmarking ourselves against the programs competing for ...
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