Williams sisters' return to play doubles at the US Open helps ESPN to an increase in viewers

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Helped by Serena and Venus Williams playing doubles again, ESPN had its largest viewership through three rounds of the U.S. Open since the younger sister last competed in 2022. The network said Wednesday that its coverage Friday, which featured the Williams sisters playing at night, averaged 1.1 million viewers on ESPN and ESPN2. It peaked at 2.2 million from 10 to 10:15 p.m. EDT, with Serena and Venus losing in a m…

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